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Associate Degree in Hospitality Management

Course Code: HOSP2
CRICOS Code: 058292D
Centre: Hospitality and Tourism Studies
Location: Elgar Campus
Enquiries: +61 3 9286 9425
Email: international@bhtafe.edu.au
Study Area: Hospitality
Study Area Sub Category: Hospitality Management and Supervision


Jump to: Subjects | Subject Details

Duration

2 years

Intake dates

January and July

What does this course involve?

Increase your chances of securing a senior position in the hospitality industry and learn how to manage large, complex hospitality operations with this associate degree.

This course, which makes up the first two years of the Bachelor of Hospitality Management, covers marketing concepts, accounting, business and hospitality law.

You’ll develop an understanding of food and beverage operations, event and project management and business economics.

If you have completed a Diploma or Advanced Diploma in Tourism/Events or Hospitality or Cookery, you may be eligible to receive credits into this associate degree.

Entrance requirements

  • Australian Year 12 or equivalent with a pass.
  • Relevant senior employment experience in industry will be considered.

English Language Proficiency

  • A minimum IELTS overall score of 6.0 (Academic with no band less than 5.5).
  • A minimum TOEFL score of 550 for paper examination; 213 for computer based and 79 for Internet based.

Special admission requirements

None.

Cost

$AUD12,500 per year, plus amenities and materials fees.

What employment opportunities will I have?

This course may provide you with employment opportunities as a:

  • function co-ordinator
  • account manager in sales and marketing
  • human resource manager
  • food and beverage manager
  • front office manager
  • housekeeping manager
  • restaurant manager
  • small business operator
  • conference and convention manager
  • event manager


As a student, the Institute’s Employment Service is your first port of call for advice on gaining employment in this field, and can be contacted on 1300 BOX HILL (1300 269 445).

What further study options will I have?

You may wish to progress into the Bachelor of Hospitality Management (involving an additional year of study).

Accreditation

This course is accredited by the Victorian Office of Higher Education

Where will I study?

Elgar Campus

Course Structure

The first year of the course comprises of eight subjects that provide the essential introductory knowledge, skills and understanding laying the foundation for more advanced studies in the subsequent years.
The second year covers eight subjects that build on the first year. Subjects delivered at this level focus on the development of the hospitality supervisor and have been structured to provide a broad range of topics to cover the extensive field of knowledge in this area.

Subjects

BMK101 Marketing concepts 39 hr
BMM202 Workplace communication 39 hr
HOSP100 Introduction to hospitality studies 39 hr
BAC101 Accounting for decision making 39 hr
HOSP140 Industry practicum 130 hr
HOSP210 Financial management for the hospitality industry 39 hr
MAN210 Social research and business statistics 39 hr
MAN230 Perspectives on Asia and Pacific culture and business 39 hr
MINN210 Entrepreneurship and innovation 39 hr
MAN220 Management of organisational behaviour 39 hr
HOSP240 Sustainability for the hospitality industry 39 hr
HOSP220 Marketing management in hospitality 39 hr
HOSP120 Business and hospitality law 53 hr
HOSP130 Perspectives on the hospitality industry 39 hr
HOSP110 Perspectives on food and beverage appreciation 39 hr
BAC302 Accounting concepts and systems 39 hr
HOSP111 Perspectives on event management 39 hr
MAN120 Business economics 39 hr
UE210 Unspecified elective 39 hr
HOSP231 IT management systems for the hospitality industry 52 hr
HOSP230 Project management through events 39 hr

Subject Details

BMK101 – Marketing concepts - (39 hours)

This is an introductory subject for marketing and marketing management with a focus on the marketing of consumer goods and services. Students will be introduced to the concepts of marketing strategies, and given the opportunity to apply the theoretical aspects of the course to problems similar to those encountered in the business environment.

BMM202 – Workplace communication - (39 hours)

This subject will develop understanding and skills necessary to communicate effectively in the modern business environment. Students will develop their understanding and ability of formal oral and written communication, negotiation, meetings, conflict resolution, problem solving and interpersonal skills within this environment.

HOSP100 – Introduction to hospitality studies - (39 hours)

This subject aims to provide an introduction to the field of hospitality studies and establish frameworks to examine and explore the principal ideas and theories in the literature on hospitality. It also aims to provide an orientation to study in higher education and develop study skills to facilitate self-directed learning.

BAC101 – Accounting for decision making - (39 hours)

This subject will examine how information produced by the traditional bookkeeping process is used by various decision makers in allocating scarce resources. The emphasis in this subject is on the ‘users’ of accounting information not the processes for the preparation of the accounting information.

HOSP140 – Industry practicum - (130 hours)

Managers in the hospitality industry are expected to combine a practical knowledge of hospitality operations with management expertise. This subject therefore provides the opportunity to gain practical experience in the industry for those students who enter the course without substantial hospitality experience.

HOSP210 – Financial management for the hospitality industry - (39 hours)

This subject will introduce students to a range of tools and techniques to enable them to make financial decisions that relate to businesses within the hospitality and tourism industry.

MAN210 – Social research and business statistics - (39 hours)

This subject presents an introduction to social science research methodology and business statistics. It seeks to provide students with critical thinking and analytical skills in carrying out empirical research.

MAN230 – Perspectives on Asia and Pacific culture and business - (39 hours)

This subject integrates various perspectives of management within the cultural context of international business. It draws upon multidisciplinary case studies from within the Asia-Pacific region and discusses contemporary management issues relating to the cultural aspects of business, with specific focus on Asia and China.

MINN210 – Entrepreneurship and innovation - (39 hours)

This unit provides students with an understanding of entrepreneurship, innovation and new venture management. Students will learn how to leverage business management knowledge and use it successfully in entrepreneurial ventures. A key focus will be the development of enterprising and entrepreneurial attitudes, skills and behaviours to ensure the effective establishment, management or work regardless of organisational context.

MAN220 – Management of organisational behaviour - (39 hours)

This subject teaches organisational behaviour theories and concepts in the context of emerging workplace realities through the ‘theory-practice’ link approach. It helps students understand and develop insights into individual and group behaviours in organisational settings, and into the link to organisational performance.

HOSP240 – Sustainability for the hospitality industry - (39 hours)

This subject explores the concepts and worldviews underpinning a range of western and non-western approaches to growth and development, with particular emphasis on their environmental impact. It aims to enhance managerial competence through the application of sustainable principles and practices that forecast a more positive ecological outcome and reduced environmental footprint for a hospitality operation.

HOSP220 – Marketing management in hospitality - (39 hours)

This subject aims to apply holistically the learning from the listed pre-requisite subjects to research, develop and fully cost a marketing plan for a hospitality/tourism business/product/service. Particular emphasis is placed on the marketing plan.

HOSP120 – Business and hospitality law - (53 hours)

This subject gives an overview of important legal topics that are relevant to modern business practice. It will examine the legal process and framework in Australia. Students will be introduced to the basic principles and practices of business law. Emphasis will be placed upon understanding the legal reasoning relating to commercial law. Key laws relating specifically to the hospitality industry will also be examined.

HOSP130 – Perspectives on the hospitality industry - (39 hours)

This subject is designed to provide students with knowledge and understanding of the Australian hospitality industry. The industry’s growth during the twentieth century into a position of economic significance, and the challenges this growth presents for the future are discussed. The course focuses on the structure, segments and environments of the Australian industry, and examines current and emerging trends in order to anticipate possible future scenarios.

HOSP110 – Perspectives on food and beverage appreciation - (39 hours)


This subject aims to develop product knowledge of food, wine and beverages, and to cultivate an appreciation of the integration of wine and beverages with cuisine. Students will also gain a practical knowledge of the requirements for product storage, handling and service, along with an understanding of appropriate management systems required to implement consistent, effective and compliant processes.

BAC302 – Accounting concepts and systems - (39 hours)

This subject will examine the conceptual framework for financial accounting together with developing a sound practical knowledge of the recording and reporting process.

HOSP111 – Perspectives on event management - (39 hours)

This subject is designed to provide detailed knowledge and understanding about the provision and management of special events such as product launches, industry expos and conferences, incentive programs and sponsorship opportunities. Students will learn of the critical role that the hospitality industry plays in the facilitation of special events, providing venues, food and beverage, and other associated support including travel, accommodation, entertainment and registration.

MAN120 – Business economics - (39 hours)

This subject introduces the fundamental principles and concepts of micro and macro economics relevant for business management decisions. It provides students with analytical tools for economic analysis and insights into current economic issues relating to market behaviour and operations of the firms. The subject also looks at how the larger sectors of our economy operate; in particular the household, business, government and international sectors, and the way in which these topics are related to the Australian economy.

HOSP231 – IT management systems for the hospitality industry - (52 hours)

This course provides tools and theoretical knowledge in management information systems in contemporary hospitality businesses. It acknowledges the role of students as prospective managers, who are typically end users rather than computer programmers or systems designers, and aims to provide them with an understanding of the management issues associated with information technology.

HOSP230 – Project management through events - (39 hours)

This course provides tools and theoretical knowledge in management information systems in contemporary hospitality businesses. It acknowledges the role of students as prospective managers, who are typically end users rather than computer programmers or systems designers, and aims to provide them with an understanding of the management issues associated with information technology.




General Information
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